Product Design
Interfaces people actually use
The space where user needs and business goals have to coexist.
Web & Digital Experiences
Design, Strategy, and Branding
Design is a language translated by purpose
I’m Dan Johnson, a product designer bringing novelty, craft, and taste to software, designing at scale for the teams who depend on it daily. Outside work, I build brands, make merch, and explore the intersection of design, culture, and self-expression.
Interfaces people actually use
The space where user needs and business goals have to coexist.
Clarity on what problem to solve first
The short-term and long-term why.
Vision makes everything feel like one thing
Taste without discipline has no direction.
Brands people remember
A system of familiarity and delight that comes before the logo.